Some simple but effective fast track tools and method for link building: 

Some of you may come over from Digital Point and therefore will have an upperhand in comparison to others attempting to rank well in SEO.  The reason I say this is because SEO consultancy can be expensive if you do not have the correct knowledge and approach a service provider who intends to exploit this with all the technical jargon they throw at you about the complex process of SEO.   

I do not want to go in depth on SEO as there is plenty of resources to do that, but I will shed some light on the method which many of you will not find new but I hope the tools here will assist in the process of excelerating the process and saving time.   

“They always say time changes things, but you actually have to change them yourself” – Andy Warhol 

Firstly we need to accept and understand that one-way link building from related sites is the most effective SEO method. 

Right! 

In order to rank well in SEO it is ideal to have these one way links to ‘keyword’ related sites.  The easiest and fastest way although time consuming is to post comments to ‘keyword’ related sites.   

Now heres the call to action; set aside 20 minutes a day preferable in the evening when you have got yourself cup of tea (I am from the UK and my work collegue is making me a cup of tea right now J ) and free from other concerns and plan to do this over a 2 months period.

So the maths is 20 x 7 x 4 x 2 = 124 hours of your time.  This time is spent in initially finding blog post and then commenting on them, we are commenting on “dofollow” blogs; this means that search engines give weight to the ‘anchor text’ keyword and the URLs used in the comments.  The process gets easier as you build up an arsenal of relate blogs that you can continiuos post on.   

Heres the tools to use: 

1) Take a main keyword and puch it into: 

https://adwords.google.com/select/KeywordToolExternal 

This is a fantastic tool and do not let others tell you otherwise.  Google has a business interest to produce real results for paying customers, if this service was inefficient or uneffective 1000s of paying customers would have their guts for garters! 

As part of this initial process start with ‘exact’ match category, this is the easiest to work with.  Save this to .xls file.   

Download a free tool like comment Kahuna (windows) and punch in the keywords to get a list of do=follow blog lists.  For each list of sites that you get place them next to the keyword in the .xls file to future reference.  Now visit each of these sites.  Comment Kahuna will send back the actual URL of the blog post that is related to the keyword, what you want to do is go to the main domain also and look at the source code and see what keyword Meta tags this blog uses.  This will give you an idea about the blog and what its core focus is.  If you find a site which has keyword matches with your core list then this is an ideal blog to focus and monitor. You could further list your sites according to which blogs are wholley dedicated to your keyword lists or blogs that just have individual posts dedicated to any of the keywords on your list, priorty to dedicated blogs of course. 

Go and sign up for cocomment which is a service that will track your comments.  This has two benefits; a) You will be able to have a list of places where you have left comments in case you forget 2) When others comment on the same posts you can return to add more value to the blog post therefore increasing your presence with backlinks even further.  What cocomment will do is provide you a firefox addon that produces a script just below the commenting text box, in essence it indicated to you that the comment will be tracked.   

Download (windows) commentsniper and install to the desktop.  Comment sniper will alert you the instance a blog loads up a new post, the benefits here are that you will be able to a) Be notified instancely when a blog post is loaded b) give you the opportunity to be the first to comment on a blog post, therefore not just a benefit for ranking but also a benefit for increasing natural traffic from others who see your comment.  Comment Sniper will ask you to enter the blog URL and the blog feed URL and you just minimise to the quick bar (oh just got an alert as there is a fresh post over at mashable J ), that’s it! 

Go over and sign up for Shftyr.  Shftyr is a awesome RSS feed aggregator, instead of aggregating just the basic feeds for a blog post, it actually reproduces the entire blog post.  Before you know it you will have a list of 100s of full posts, neatly categorised in one single aggregator.  The benefit here of course is to find interesting ideas when shifting from one post to another (old and new) to get ideas to comment on. 

There you have it.  Before you know it you will be a super commentator J  

Heres a few important tips: 

• When you asked to provide your name in a comment box, put in your keyword that you want to use, this is essential to the campaign.
• Spamming is a NO GO, this will only ruin the entire campaign; this can not be stressed enough.
• Try to comment with a reference or a question.  Seriously this is one of the best tips you can get.  If there is a comment above your post then ask a question or a reference to it, what your attempting to do is get others to engage in the commenting process also.  Google loves fresh content and the commenting process assists in that process.  Something like:

• If the comment gets compelling enough, shoot over to your site and get a related post up there and embed the related keyword into ‘anchor text’ of the URL and at the same time you have the name that is keyword related.  Two birds with one stone.

Off you go then.